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Zimmermann

Merchandise Branding & Packaging

Credits

Content - Vrushti Patel

I was tasked with creating an extension for Zimmermann, a luxury apparel brand, by developing a perfume line inspired by their aesthetic. We opted for a floral, aquatic, and dreamy theme, balancing minimalism with brightness. Despite a tight deadline of four days, we curated moodboards, designed packaging, and crafted bottles in various sizes, including a travel set. My creative freedom allowed the perfumes' notes to shine. The project's success propelled my client to first place in her university assessments, enabling her to pursue her final year of education in Milan. Every detail, from concept to execution, was personally crafted by me.

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